Fragrances for Living Blog

The Power of Scent Marketing: Influencing Consumer Behavior

Scent marketing is one of the most powerful tools in the modern marketing arsenal. It makes a splash in several ways, including fostering a strong sense of brand identity. A second effect is that s...

Training Your Staff Makes Sense with these Scents

Within your company, your machines and computers are your most important assets. Or are they? Granted, they cost a lot of money, but you can spread this investment over one or more years. Also, ask...